$45

Digital Darebin July Business Series: Think Thornbury Instagram Masterclass...

Event Information

Share this event

Date and Time

Location

Location

Think Thornbury

800 High Street

Thornbury, VIC 3071

Australia

View Map

Friends Who Are Going
Event description

Description

Take your digital marketing to the next level by learning the art of business storytelling.


About the event

Melbourne artist Maggie May (from Think Thornbury and Middle Aisle) will share with you her passion for all things creative, together with her online savvyness, business smarts and experience in social media marketing as she manages two organically successful Instagram accounts. This masterclass will be a mix of discussion and hands-on activities. Maggie will share her lessons on doing it right and tips and tricks she's learnt along the way to take a beautiful photo. Our aim is for you to leave feeling inspired, pumped and strategic to start telling your business story on Instagram!

BYO smart phone and Instagram account to play with.

What's the importance of business storytelling:

"In this generation where technology is so handy and people want to surf things quickly and get as much information as possible in the least amount of time, visual marketing becomes very important. Instagram is one of the biggest social media platforms to watch for ... it’s a fun, visual, and engaging channel for brands, influences, and consumers. People love posting photos of their meals, outfits, pets, vacations, so on and so forth. Businesses can take advantage of Instagram by focusing on people’s passions and what evokes emotion from them each day. Every successful brand or business has a story to tell as to why they should be bought instead of their competitors’ offerings."

- Sanchit Mendiratta, Happymarketer.com


Why Instagram?

  • Businesses are using it more and more, according to recent Sensis statistics its used by 28% of medium business and 42% of large businesses.

  • Its visual content, user friendliness, privacy and security features is what makes its appealing to younger age groups, particularly under 30s. Its used by 58% of 18-29 year olds.

  • It integrates easily into your other social media accounts.

  • The inbuilt filters can be used to give desired effects to the pictures - Maggie will share with you her tips and tricks!

  • Allows you to create a buzz among customers by featuring customers using your products, go behind the scenes, hashtag- based competitions, campaigns and conversations, build anticipation, promote new products, collaborate with influencers and brand ambassadors, geolocated content and ultimately reply to comments, your customers!


About Digital Darebin July Business Series

This July Darebin Council in collaboration with Broadsheet, Pozible and Think Thornbury will host a series of specialist business workshops led by industry professionals to increase the digital marketing confidence of small businesses, large industry, freelancers, makers, creators and social enterprises that are emerging in our increasingly service-based economy. This all-star line-up has been carefully curated to give you the skills and confidence to be seen and succeed online.


About Think Thornbury

Think Thornbury is a new Melbourne Northside home for creative ideas and confidence building.

Think is a combined shopfront and creative events venue in Thornbury founded in 2017 by Melbourne artist Maggie May (from the Middle Aisle), and musician and educator Joshua Kelly.

They formed to nurture and support our local community of artists and creators, while simultaneously empowering people to develop creative thought through their interactions with artists’ products and workshops.

Their store has a strong focus on local Australian made and ethically produced products, while our workshop venue connects customers directly to these makers through our workshop series and creative events.


Visit Think Thornbury for more information.




Share with friends

Date and Time

Location

Think Thornbury

800 High Street

Thornbury, VIC 3071

Australia

View Map

Save This Event

Event Saved