Content Marketing – Why it’s the future of government communication
Thursday, 21 August 2014 from 12:00 PM to 1:30 PM (AEST)
Canberra, Australian Capital Territory
San Francisco, California, USA
London, United Kingdom
Get in quickly to hear internationally-recognised authority on content, B2B and social marketing - Todd Wheatland.
Todd has recently returned to Australia to join the largest and most-awarded Content Marketing Agency in the Asia-Pacific, King Content, as head of strategy.
In the preceding eight years Todd was Global Head of Thought Leadership & Marketing at Fortune 500® workforce solutions company Kelly Services in Paris.
Todd is a frequent speaker at events in the US, Europe and Asia-Pacific, including Content Marketing World, Social Media Marketing World, eConsultancy’s FUNNEL, Content Marketing Strategies and the B2B Marketing Forum. He is also a regular contributor to and information source for industry publications including Mashable, Social Media Today, Chief Content Officer Magazine, DemandGen Report & B2B Magazine.
A 15-year career marketer, Todd’s projects have been recognized by the AMI national marketing award, the Killer Content Awards, as well as gold and platinum MarCom awards.
Todd was named a Top 25 Social Media Expert by LinkedIn, and is a strategic contributor to the Corporate Executive Board’s Marketing Leadership Council. He is the author of The Marketer’s Guide to SlideShare.
Other recent recognition includes: - named as a Top 50 Social Media Expert (Stryde, May 2014) - Foundation Instructor, CMI Online Training & Certification ((Mar 2014) - named as one of 15 B2B Marketers to Watch (FierceMarketer, Oct 2013) - joined the Content Marketing Hall of Fame as content marketer of the year finalist (CMI, Sep 2013) - KellyOCG named a Top 50 Marketing Brand (Kapost, Nov 2013).
When & Where
IABC Canberra is one of over 100 chapters of the global professional network and non profit organisation the International Association of Business Communicators (IABC). Visit www.iabc.com.