Why International? Workshop with Visit Victoria

Learn how to unlock tourism’s fastest-growing market with Visit Victoria.

Interested in undrestanding more about international visitors and how to connect with them to benefit your business?

After attending this workshop, you’ll understand:

• The potential of the international market and the growth that we’re expecting
• How to engage with this market – why it works the way it does
• How to adjust your rates and conditions to give you the greatest chance of international exposure
• How to work with partners to leverage their involvement in this space
• How to work with Visit Victoria and Tourism Midwest Victoria to maximise your exposure internationally
• How to leverage Visit Victoria’s resources to create the best opportunities for success.

You’ll also hear from a special guest from the Great Southern Touring Route, who will share how they support international marketing and help represent local businesses on the global stage.

Lunch and afternoon tea will be provided.

This workshop is presented by Visit Victoria in collaboration with Tourism Midwest Victoria and the Great Southern Touring Route.