Tapping into International Education Opportunities

Asialink Business in collaboration with the City of Sydney are delighted to present the online Asia Business Events Series which aims to equip Sydney based SMEs with key insights and capabilities to explore business opportunities in Asia, with the aim to support their economic recovery and future growth plans. Through expert advice and guidance, Sydney SME’s will have the opportunity to participate in three interactive online events.

Tapping into international education opportunities – what the landscape means for Sydney-based international education providers

The timing of when international students can return to Sydney continues to remain unknown which is creating challenges for the City’s international education sector to sustain business operations and stimulate growth.

The first online event in the Asialink Business and City of Sydney Asia Business Events Series will explore what it means for Sydney-based SMEs directly engaged in the international education sector. This includes their delivery to students both onshore and offshore and how they can expand their business into and with Asia. The event will investigate how they can capitalise on other domestic opportunities presented to them to support their post-COVID-19 recovery including supporting international students in City of Sydney. At the end of this event Sydney-based, SMEs will have developed a further understanding of the current landscape and inspire opportunities to support their recovery.

The in-conversation will focus on:

• Discuss Sydney SME's delivery to students both onshore and offshore and how they can expand their business into and with Asia
• Investigate how Sydney SMEs can capitalise on domestic opportunities presented to them to support their post-COVID-19 recovery including supporting international students in City of Sydney
• Exploring practical case studies of education providers (including edutech) who have successfully leveraged their soft power assets for opportunities both domestically and in Asia
• Leveraging the Asian diaspora and supporting international students in City of Sydney
• Developing an understanding of the FTA and agreement landscape, such as the Digital Economy Agreement, IA-CEPA and RCEP to support international education SME’s with expansion into Asia

Our expert panelists are:

• Peter Mackey, Director, Education Trade, NSW Treasury
• Suan Yeo, Head of Education, Australia and New Zealand, Google
• Shi-Shi Truong, Director, Customer Success, Practera

This event will be moderated by Hamish Curry, Executive Director, Asia Education Foundation, Asialink and opening remarks from Councillor Kok, City of Sydney. Further speakers to be announced.

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Focus audience

This online event will be tailored towards Sydney-based SME’s between 1-199 employees (a priority sector for the City of Sydney) directly engaged in the international education sector. The focus audience includes but is not limited to:

• EdTech companies and Edu-preneurs
• Registered non-university higher education providers
• English Language Intensive Courses for Overseas Students (ELICOS) providers
• Education agents
• Local community centres servicing the international education sector

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