Master using LinkedIn as a Business Tool
Master using LinkedIn as a Business Tool
Wed, Aug 24, 2022 4:00 PM EDT (-04:00)
US$397
Stand Out: Making LinkedIn your tool for advancing, with Sue Ellson
by Dame Changer
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Online event
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Sue Ellson is an experienced trainer, author, professional learner, and business consultant in practice.
About this event
Learn how to navigate the world’s largest professional networking site, LinkedIn.
Manage your professional identity by building a credible profile, target relevant industry groups, connect with other professionals, and more.
What is your Purpose?
Deciding on your purpose and target audience for your LinkedIn presence.Selecting your primary and secondary keywords.Creating a backup and statistics management process.Updating and enhancing your own personal LinkedIn profile.
Updating and enhancing your company LinkedIn profile for your purposeDeveloping your connection, activity, content, research, relationship, reputation, alumni.
Professional status, information gathering and comments strategies.
Selecting your lead generation, business development and engagement ratio strategies.Preparing your social media policy guidelines.Creating your style guide for posts and articles.
Ethical behaviour on LinkedIn.