Service Design Now

Service Design Now

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RMIT Design Hub

Building 100, Corner Victoria and Swanston Streets

Carlton, VIC 3053


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Refunds up to 7 days before event



Service Design Now is a one-day conference packed with front-line stories about Service Design in Melbourne.

With the massive growth of the community over the past few years, there is the perception that Service Design has reached a level of maturity in Australia. This has led to new discourses and discussions around the direction the field has been heading.

Responding to this, we've invited speakers from across academia, startups and the enterprise to go beyond the 'show and tell' – diving into the challenges we face in our practice through a broad spread of conference presentations, workshops, discussion groups and more.

These speakers have been asked to share their “War Stories” – the kind of stories told in the pub at the end of the week, rather than what you would usually hear at a conference or read about online.

It's a day to celebrate the growth of the community in Melbourne and a place for us all to share and speculate how it might evolve from here.

Visit for more details.


The following speakers are currently confirmed, we'll be adding more as we get closer to the date:

Harriet Wakelam
Director of HCD – IAG
Is our design lacking rigour?

Miles Menegon
Head of HCD – Heath Wallace
Design artefacts need fixing

Stefanie Di Russo
Strategic Designer – Deloitte
Are we designers or just facilitators?

Gerda Gemser
Professor – RMIT University
The diffusion of Service Design in Australia

Adam Jacoby & Jamie Skella
Founder – MiVote & Co-founder – Horizon State
Digitally disrupting democracy

George McEnroe
CEO – Shebah
Taking on Uber with Ethics

Jessie Hochberg
Co-founder and CEO – Nightingale Housing
Housing development as a scalable and ethical service

Owen Hodda
Service Design Lead – ANZ
Scaling design without diluting the practice

Lisa Leong & Tristan Forrester
CEO & CSO – Ohten APAC
Service Design for legal practice

Jeremy Yuille
Principal – Meld Studios
From academia to practice

Kelsey Schwynn
General Manager – Today
Scaling for purpose design

Brenden Carriker
CityLab Lead – City of Melbourne
Service Design and the city

Matiu Bush
Innovator-in-residence – Bolton Clarke
Putting patients at the centre of healthcare

Evan Tremblay
Group Design Director – Fjord Melbourne
Living Services, liquid expectations and the digitisation of everything

Chris Marmo
Founder and Research Director – Paper Giant
Designers are Translators

Sandhya Sharma
Independent Social Innovator and Service Designer
What is design good for?

Chirryl-Lee Ryan
Head of Experience Design – Isobar
Service Design Next


All conference tickets are priced at $99, with 170 tickets available. This price has been set to cover the cost of running an event of this scale rather than trying to make a profit.

Tickets include access to:
• Main conference presentations
• Workshops and discussion groups
• Pre-conference event (hosted by Fjord)
• Conference after party
• Conference tote bag
• Conference lunch and coffee cart


Our generous sponsors include:

• RMIT University – Venue Sponsor
• Fjord – Pre-conference Event Sponsor
• Rosenfeld Media – Book Sponsor

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