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Ride High Country Research Briefing

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Rutherglen Wine Experience and Visitor Information Centre

57 Main St

Rutherglen, Vic 3685

Australia

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Learn how your business can benefit from our extensive Ride High Country campaign featuring across an array of marketing channels.This session will cover key cycle tourism research, marketing campaign outline and how you can become a Ride High Country Preferred (RHCP) business.

Did you know nearly 4 million Australians ride a bicycle each week and there are currently over 100,000 annual tourism visitors to North East Victoria who cycle? It is no surprise that cycling visitation contributed approximately $49.9 million in direct expenditure to North East Victoria last year and this number is predicted to grow.

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Date and Time

Location

Rutherglen Wine Experience and Visitor Information Centre

57 Main St

Rutherglen, Vic 3685

Australia

View Map

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