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Masterclass: How to Write Business Content Like a Pro
Wed. 3 May 2017, 9:00 am – 1:00 pm AWST
Everyone writes; but how good are you at getting your point across?
Are you finding and telling the right stories for your business? Do words flow out of your fingers and onto your keyboard, or is it one big struggle? Are you happy with the finished product? Do you spend a lot of time editing the writing of your co-workers and staff?
If you’re a marketing manager, having people on your team who can write is a massive advantage. It puts you in a position to publish more frequently. It’s more cost-effective to have your team producing content than it is to be outsourcing everything. If everyone from the marketing assistant through to executive management can write a serviceable blog post or produce an engaging video script, imagine how much more you can accomplish.
Our writing workshop focuses on how you can create engaging, entertaining content by helping you develop a media mindset to your writing. Your will learn techniques from experienced journalists and marketers James Lush and Sarah Mitchell to help you:
- Find and tell the right stories for your business
- Remove the gobbledygook from your writing
- State your ideas in a clear, concise manner
- Attract and keep your reader’s interest
- Keep Google and other search engines happy
If this sounds like something that would benefit you or anyone in your organisation, why not sign up today?
*Please note: we also offer a 20% discount to charities and not-for-profits. Contact us at firstname.lastname@example.org or (08) 9228 3380 for more information.