Launch Plus Incubator Program: Idea generation and validation

What is ACU Co-Lab?ACU Co-Lab aims to support and develop fledgling businesses and small-medium enterprises (SMEs) through the sharing of resources, knowledge, research and expertise.At ACU Co-Lab you can:- Access our free co-working facilities- Receive free advice on your business ideas- Attend regular workshops and networking events, including our Social Enterprise Series.Coworking Space LocationsNorth SydneyGround Floor at 33 Berry Street, North Sydney, NSW.StrathfieldGround Floor Edward Clancy Building at 167-169 Albert Road, Strathfield, NSW.

ACU Co-Lab

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Idea generation and validation
Learn how to validate your idea, without giving it away, with more than 100 potential customers.
What to expect
This workshop covers the discovery phase: the time before any product or service is built. In this session you will examine the growth model, concentrating on the discovery section. This section focuses on collecting evidence for product specification, development, future marketing and sales. You will learn about the Value Proposition Canvas™ and establish a number of hypotheses. 
By the workshop’s conclusion, you will:        
<UL>
<LI>understand the steps of taking a nebulous idea to a business proposition</LI>
<LI>know the four parts of an interview</LI>
<LI>understand the importance of open questions and asking about the past</LI>
<LI>have a range of sources for interviewees</LI>
<LI>know how to assimilate the results building a validated product specification.</LI>
</UL>
 
Attendees will be awarded a digital Certificate of Attendance.
 
About the presenter
 
<IMG ALT="Brian profile image" SRC="https://cdn.evbuc.com/eventlogos/253091640/briandorricottheadshotsm-1.png">
 
Brian Dorricott has taken 50 teams through ON, Australia’s national science and technology accelerator run by the CSIRO. He has first-hand experience as an engineer, serial founder and entrepreneur. Brian has founded two companies: Gordano in 1994 (exit to MBO, 217 times return on investment), which provided messaging software that was used by 13,200 companies including the US Army, IBM and Telstra, and an internet security company (sold to Cisco, 50 times return on investment).
Subsequently, Brian ran an angel network reviewing 235 companies, presenting 23 to business angels, resulting in $11 million in investments for 11 companies, including $2 million from local angels. He left his role as the Entrepreneur in Residence at SETSquared (the world’s leading university incubator) to facilitate and lead individuals and teams through the process of maximising their innovation impact, both for themselves and Australia. 
 
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About the program
The Launch Plus Incubator Program is a series of workshops hosted by ACU Collaborate Plus, Australian Catholic University’s entrepreneurship and innovation hub.
The series is designed to take you through all of the stages of starting and growing a successful business. Budding entrepreneurs are welcome to attend all of the workshops.
The workshop topics include: 
<UL>
<LI>idea generation and validation</LI>
<LI>research and development for founders</LI>
<LI>start-up legal</LI>
<LI>start-up finance</LI>
<LI>selling skills for founders</LI>
<LI>pitching and funding options</LI>
<LI>digital marketing.</LI>
</UL>
<A HREF="https://www.eventbrite.com.au/o/acu-collaborate-plus-17795873176" TARGET="_blank">Find event details for all workshops.</A>
 
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                                  Supported by the NSW Government Boosting Business Innovation Program.
<IMG ALT="NSW Department of Industry" SRC="https://cdn.evbuc.com/eventlogos/253091640/nswwaratahprimarylogodigitalcolour.png">

Australian Catholic University, Strathfield Campus

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