Launch into Digital Growth Marketing

Technology is rapidly evolving, causing a significant skills gap. The demand for skills is insatiable and is growing. There is a shortage of skilled digital talent with over 250,000 hybrid jobs unfilled in 2015. Traditional education models are not able to support this growth.Academy Xi teaches short, practical and skill-specific courses for people or companies wanting to upgrade their capabilities in design and innovation. We’ve delivered a number ofcustom team trainingpackages, as well as many successful short courses for individuals.With our dynamically changing curriculum, we teach current, in demand skills to transform individual careers whilst integrating new learnings about emerging markets and future technologies.

Academy Xi Events

The bedrock for the survival of a company is its ability to get customers, grow, and scale. By mastering a range of powerful digital tools, individuals and businesses are able to successfully sell a product or service.
The ability to move customers down the end-to-end marketing funnel is vital not only to the traction and scalability of a business but also the achievement of their business objectives.
If you’d like to develop the skills and digital growth marketing know-how to lead your team or business to success, then our one-day bootcamp is for you.
On our one-day bootcamp, our industry experts will take you through:
-An overview of Digital Growth Marketing — its strategies, processes, and what a successful growth engine looks like for your project or business -The ability to differentiate between traditional marketing and digital marketing -Strategies, tips, and hacks to work towards your North Star Metric and achieve traction -A cohesive understanding of a customer at different stages of an optimised growth funnel (AARRR), and how to satisfactorily attract and retain them -Search Engine Optimisation (SEO) and paid search -Data-driven marketing -Google, social (Facebook, Instagram, and Linkedin) -Email, viral, and content marketing -An understanding of how to optimise your landing pages and website to shape and influence customer decisions and actions -Career pathways and opportunities within the valuable and in-demand field of digital growth marketing