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Introduction to LinkedIn for Business Professionals (Midland) presented by...

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Boss Centre

12 Cale St

Midland, WA 6056

Australia

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Introduction to LinkedIn for Business Professionals

How to Leverage LinkedIn to Grow your Business

Level: basic

LinkedIn has become an essential marketing and sales tool to be found, remembered and chosen by your ideal clients and target market. With over 610M members around the world, it is the largest professional social network.

"Over 80% of B2B leads generated through social media come from LinkedIn" Are you leveraging this powerful tool?

WORKSHOP OBJECTIVE

Jo Saunders will show you how LinkedIn can be used to showcase your brand, and turn connections into potential clients, through content and conversation. She will uncover the elements to build a professional first impression, and essential actions to get started with LinkedIn, to grow your business

There will be time for your questions, and time permitting, one volunteer will have their profile reviewed.

Attend this session to have LinkedIn demystified, and receive Jo's LinkedIn Profile Blueprint to optimise your own profile.

CONTENT

Understand the importance of;

  • Why LinkedIn can fit into your business
  • The 5 most important parts of the profile
  • The 4 types of LinkedIn activity
  • Finding and connecting with the right people
  • Engaging with your connections to build relationships
  • Publishing consistent content

OUTCOMES

Upon completion put your basic understanding and skills into action to get started using LinkedIn in your business.

This workshop is brought to you by Business Station and AusIndustry under the ASBAS Digital Solutions Program


ABOUT THE PRESENTER - JO SAUNDERS

In the era of social business, to be found, remembered and chosen it is important to build visibility, establish authority and earn influence in the connected economy. And you don’t want ‘social media’ to become another time-consuming chore on your growing to-do list!

Jo Saunders is a leading international LinkedIn expert, marketing strategist and social media educator who has been helping people connect and communicate since the early 90s, through pen and paper, events and social media.

Known as Australia's LinkedIn Demystifier, Jo guides individuals and teams through the complexities of LinkedIn and social marketing tools, to communicate your brand message, showcase your talent, build thought leadership and relationships.

With over 20 years experience in event management and marketing, she has designed events, content and communication strategies for Australian and international events, organisations and businesses.

Jo has spoken on local, international and virtual stages, and has trained thousands of people around the world. She was named one of the top 200 LinkedIn practitioners in the world, one of the 2019 Top 50 Social Media Marketing Influencers by TopRank Marketing and #2 LinkedIn Expert in Asia Pacific for 2018 by the Social Media Marketing Institute.

She is the co-author of ‘Get Good or Get Off – A Guide to Getting it Right on Social Media’, and co-host of #LinkedInLocalPerth and video series #TheLinkedInCouch

Discover more: https://au.linkedin.com/in/josaunders Twitter: @JoSaundersAU

www.wildfiresocialmarketing.com


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Date and Time

Location

Boss Centre

12 Cale St

Midland, WA 6056

Australia

View Map

Refund Policy

No Refunds

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