How to Use Chatbots to Drive Business Growth

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Academy Xi Melbourne

45 Exhibition Street

Level 3

Melbourne, VIC 3000

Australia

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Chatbots, by now you’ve all seen them -- but how can you use them to drive business growth?

About this Event

🤖 Chatbots aren’t new, they’ve actually been around since the 1960s! But more and more, we’re seeing chatbots applied to new business use cases -- so how can they help us?

According to Gartner, “By 2020, 85% of our engagement with businesses will be done without interacting with another human. Instead, we’ll be using self-service options and chatbots”

Growth Colony has put together the ultimate channel to discuss how chatbots can be used to drive your business growth -- register to learn how!

👉🏾 Here’s what you’ll learn 👈🏼

  • What is a chatbot
  • How a chatbot can help your business acquire new customers
  • How to optimise chatbots for customer and prospect conversations
  • What type of chatbot should I use for my business and what options are out there?

👉🏾 Who should attend 👈🏼

  • Marketing executives and representatives (from any level of an organisation)
  • Customer experience representatives
  • Entrepreneurs with a growth focus
  • Fellow nerds

🎙Who are the speakers?

Melinda Jennings

Melinda is a copywriter for content agency Avion Communications. She has over 7 years' experience working across a broad spectrum of clients, industries, and media types. During the last couple of years, Melinda has shifted her focus towards conversational design, creating engaging content for a number of large-scale chatbot, AI, and voice technology projects. She's also a regular lecturer on conversational design at Academy Xi, and has both presented and been a panellist on the topic for several organisations, including Monash University and The Churchill Club.

Mark Chatterton

Mark co-founded inGenious AI to enable organisations to create experiences based on conversational language, as it’s the most natural interface for humans to use and understand. The inGenious AI chatbot CMS platform enables simple, familiar interactions via voice or text that people enjoy connecting with, and will change the way great customer experience is perceived.

Luke Feldman

Luke Feldman, co-founder of Piqify (piqify.io), is a user experience professional and passionate about visual instructional and iconographic design. Piqify is a universal language and communication platform designed to create inclusive and engaging experiences for diverse global audiences and has captured over 50 million experiences for enterprise businesses including Telstra, BlueScope, McDonalds and CSIRO. Luke has worked internationally for companies including Apple, Coca-Cola, Cartoon Network and led the design and marketplace development for a Microsoft social network research project.

Shahin Hoda

Shahin is the Founder of xGrowth, an agency helping B2B technology firms build and maintain predictable, revenue-focused growth engines. Shahin and his team work with brands like VicRoads, Byte and Village Roadshow, maximising their marketing efforts with great results.

Agenda:

6:00pm - 6:30pm: Arrival and Networking

6:30pm - 7:30pm: Presentation

7:30pm - 7:45pm: Q&A

7:45pm onwards: Networking

When: Wednesday, November 20

Where: Academy Xi | Level 3/45 Exhibition St, Melbourne VIC 3000

Google Maps: https://goo.gl/maps/rTDozFgWsuzTVtmX8

Date and Time

Location

Academy Xi Melbourne

45 Exhibition Street

Level 3

Melbourne, VIC 3000

Australia

View Map

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