Due to popular demand, this LinkedIn masterclass is being held again. Please see details below.
Tickets are priced at $55 (GST Inc) for members of The Australian Industry Group. Please email big@aigroup.com.au prior to registration if you are unsure of your member promo code.
Digital marketing is now saturated, and it is hard to cut through and get the return on investment.
With more than 900 million professionals signed on, LinkedIn’s content catapultian is colossal. The network is the number one channel for business-to-business (B2B) marketers to distribute content and is rated as the top social network for lead generations. If you are not on it, you should be. Come and find out how to make it work for you.
LinkedIn is a platform where an organisation’s clients, prospects, partners, and talent sit. It is the ideal sales, marketing, and talent attraction tool.
However, there has been a lot of change on LinkedIn in the last 12 months with many new features and tools. Building both personal professional brands and your business brand on LinkedIn is a “must do” sales and marketing tactic for all organisations.
What you will learn:
- How to position your people and business on LinkedIn
- How to grow a valuable community on LinkedIn
- How to engage effectively on LinkedIn
- How to win business on LinkedIn
- How to attract talent on LinkedIn
- How to measure success on LinkedIn
This interactive webinar will enable you to have a clear LinkedIn strategy for your business. You will understand why you and your team need to invest time and energy on the LinkedIn platform. Quality content underpins any LinkedIn strategy and engagement is the key to success.