Essentials of Product Management | Online

Course Description

A foundational part of our Product-Led Program to align your team with effective product-led practices - establishing the common language, thinking and behaviours required.

This course teaches how to embed modern product management practices through a repeatable process and framework for product development and lifecycle management to create real customer value.

Essentials of Product Management is the starting point for organisations who want a higher return on their product investment.

Learning Outcomes

Your team will learn:

• A clear structured thought-process from ideation through to product launch planning
• Clarity of the function of product management roles & responsibilities - who should do what
• A common language, tooling, and process
• A cost-effective and efficient way to run a discovery process that quickly prioritises and validates ideas to uncover the most worthwhile to explore further
• How to uncover valuable customer problems that deliver the highest business value

Testimonials

"Thoroughly enjoyed our course with Brainmates. I recommend taking the Essentials of Product Management course anytime during your product management career, it was a great refresher and leveler for our team who all came from different backgrounds. It's given us a common language and simple framework to apply to area's of our product business." - ⭐⭐⭐⭐⭐ Google Review

- Tim Searle - General Manager - Solutions - Datacom

"Recently I completed the Essentials of Product Management course! Being only 5 months into my role as PM, I found the course to be both validating (in terms of me actually being on the right track) and also enlightening with regards to how to really make an impact. It's all about the problem space & the solution you get will only be as good as how you present the problem. Some excellent tools to use in my day-to-day. Thanks, loved the course!" - ⭐⭐⭐⭐⭐ Google Review

- Kylie Farr | Product Manager - Customer Platform | REA Group

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