Digital Marketing in Manufacturing

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Learning from an expert facilitator you will understand the benefits of digital marketing and how you can apply it to your business.

This event aims to help small and medium businesses understand:

  • How digital marketing can drive results for businesses in the manufacturing industry, supporting existing traditional marketing

  • What digital channels are best to prioritise for B2B and advanced manufacturing

  • The importance of capturing leads

  • How digital marketing can help with your diversification strategy and business plan

  • The role of data in decision making

  • How to drive traffic and prospective customers to your channels

  • Reaching international markets

  • Where to start

Case studies will be presented on digital marketing activities executed for a number of local manufacturing businesses.

Attendees will also leave the learning event with a checklist of actions that can be applied immediately to their business.



24 July 2017

8.30 - 11.30am OR 1 - 4pm


755 Hunter Street

Newcastle West NSW 2302


2 August 2017

8.30 - 11.30am OR 1 - 4pm

University of Newcastle, Central Coast Campus

RDA Boardroom, Business Incubator Building

Chittaway Road NSW 2258

Port Macquarie

15 August 2017

8.30 - 11.30am OR 1 - 4pm

NSW Business Chamber

Suite 2, First Floor

146-148 Gordon Street

Port Macquarie NSW 2444

This is a free event hosted by the Department of Industry, Innovation and Science Entrepreneur's Programme in collaboration.

This event is designed to benefit small and medium Australian businesses from the Advanced Manufacturing industry sector.

If you have any questions about this event or any future events, please contact

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