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Murray Regional Tourism (MRT) in partnership with our destination partners invites you to the Customer excellence: Becoming visitor centric.

Whether you are a new tourism business or have a few years under the belt, creating an ideal customer profile (also known as an Ideal Visitor Avatar) is a great exercise to help you become more visitor centric and targeted in your communications. How old are they, where do they live, who do they travel with and what are they looking for in a trip away are just some of the questions we'll be asking.

The Wins
· Discover why you must identify your Ideal Visitor Avator (IVA)
· Knowing who your visitor is and how this relates to your business
· Creating your Ideal Visitor Avatar

Who should attend?
· Accommodation operators
· Attraction operators
· Food and Wine operators
· Tour operators

Facilitator - Despina Karatzias (Insitute of Excellence)
Despina has over 15 years of business and digital marketing experience, has published a book 'Adventures of a Balloon Girl', is an accredited coach and trainer and an all round champion of small business. She is very proud to only teach topics she has personally implemented in previous roles or in her own business today.

To find out more about Despina visit https://www.instituteofexcellence.com/about/

Please note: This webinar will be recorded so you can watch it in your own time.

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