What's the bottom-line cost of a modern PR disaster? Millions? Job losses? Company collapse? Or personal career humiliation?

Do you really know that you'd confidently and capably manage a modern public relations disaster?

Led by crisis communications management expert Gerry McCusker and using Australasia's first trans-media crisis simulation platform - The Drill - you'll get the chance to test your skills and question your judgements.

Gerry’s team specialises in the field of online reputation and issues interception.

At this masterclass, you'll learn and practice how to fend off a Facebook fracas and tame Twitter trolls, while simultaneously managing all manner of fake news and stakeholder pressures.

Join IABC Western Australia as we simulate a realistic brand disaster in a live, interactive crisis portal.

This professional development opportunity will be followed by our end-of-year sundowner. Tickets to the seminar include a ticket to the sundowner.

Tickets to the sundowner includes food and beverage.

Thanks to our sponsors Lavan and Clarity Communications.