Convert More Direct Bookings Workshop

Direct bookings continue to be the most profitable pathway for tourism operators - giving you stronger margins, greater control of the customer journey, and better long-term loyalty. So how can you sharpen your digital performance to grow direct sales across all audiences, while tapping into high-value visitor markets such as New Zealand.

Join Maverick Tourism for a free, practical workshop designed to help you attract, convert, and retain travellers through smarter digital marketing and direct-first strategy.

• Built for time-poor operators – hands-on, practical tourism marketing actions that work without big budgets
• Data & trend-led – learn what travellers are researching, what content converts, and how to stand out when they plan and book trips to Queensland
• Focus on direct bookings – tools and tactics to reduce OTA reliance and increase profitability.

Delivered by industry-leading facilitators, this 90-minute, practical session shares insight-led strategies and ready-to-implement tactics to lift visibility, optimise digital channels, and increase direct bookings.