Chain Social Presents 'Facebook Ads Intensive' @ Jackalope Estate
Chain Social's sold out Facebook Ads Intensive workshop is BACK! Spend a whole day with one of Australia's top media buyers.
Date and time
Location
Jackalope Estate
166 Balnarring Rd Merricks North, VIC 3926 AustraliaRefund Policy
Agenda
9:30 AM - 9:45 AM
Introduction
Adele Elliott
Shelby Van Zwol
9:45 AM - 10:30 AM
Meta Ads Fundamentals
Adele Elliott
10:30 AM - 10:45 AM
In Platform Walk Through - Finding Your Benchmarks
Adele Elliott
10:45 AM - 11:00 AM
Morning Tea
11:00 AM - 11:30 AM
Meta Ads Fundamentals - Cont
Shelby Van Zwol
11:30 AM - 12:00 PM
Setting Budgets
Adele Elliott
12:00 PM - 1:00 PM
Ads That Convert (Creative Formula) + Live Platform Walkthrough
Adele Elliott
Shelby Van Zwol
1:00 PM - 1:30 PM
Gourmet sit-down lunch at Jackalope Estate (included)
1:30 PM - 2:30 PM
Meta's Targeting + Live Platform Walkthrough
Adele Elliott
2:30 PM - 3:30 PM
The Importance of Reporting
Adele Elliott
Shelby Van Zwol
3:30 PM - 4:00 PM
Afternoon Tea + Q&A Time
Adele Elliott
Shelby Van Zwol
About this event
- 6 hours 30 minutes
Chain Social's sold-out Career Girl Era masterclass series is back! This time with a six hour intensive workshop dedicated to those who wish to master paid advertising across Meta (Facebook/Instagram).
Whether you're in your career girl era and desire to advance your skillset (perks for your CV), own a start-up and want to tap into Chain's expertise or work in house or freelance and are seeking 2024 strategic insight across the platform and what's performing - this workshop is for you.
DON'T JUST TAKE OUR WORD:
"Honestly this masterclass was more beneficial than my uni degree. SO glad I travelled from Sydney to attend" - Georgia
"Exceed my expectations and was EXACTLY what I was looking for. 100/10!" - Brooke
"Absolutely loved it. I'm shocked at the price for that much value!!" - Ash
"Absolutely mind-blown, I want to attend again!" - Tahlia
WHY ATTEND?
The paid advertising landscape has experienced monumental changes in the past six to twelve months.
This is your chance to tap into the knowledge, expertise and strategic partnership Chain has with Meta to ensure you're at the forefront of the platform and it's life-changing advertising opportunities.
Hands on learning at it's best - join Shelby Van Zwol, Founder of Chain Social alongside Adele Elliot, Digital Team Leader for a six hour practical workshop where you'll learn:
- Meta Ad fundamentals - covering how to set KPIs and budgets, choose the right objejctives and decide on your context mix.
- Chain's recommended Meta campaign structure and considerations for different business types.
- How to tap into audience capabilities on and off platform to drive stronger ROI.
- Different ad types - from carousel to stories to the audience network and more. What is working best in 2024!
- Live tutorial to build out your first (or best) campaign on Meta
- Reporting options - from analytic dashboards to in-platform reporting, attribution models and the marketing efficiency ratio. We're breaking it down!
- 2024 optimisation hacks from one of ther best media buyers in the country who spends over 10million in ad spend annually, and is responsible for the Meta success across some of the largest beauty, fashion and lifestyle ecommerce brands.
PLUS : - You'll receive invaluable swipe files including Chain's paid ads budget calculator AND funnel structure for future use.
- A catered morning and afternoon tea, as well as a seated lunch on-site at one of Victoria's most recognised properties, Jackalope Estate.
Spaces are limited, and will sell out.
So what are you waiting for? Join us for an immersive full-day learning experience.
WHAT THEY ARE SAYING:
"Worth every single dollar" - Sophie
"What a jam-packed day filled with incredible information on the world of Meta. Plus I loved networking with the other attendees" - Natalie
Frequently asked questions
We recommend you bring a laptop (fully charged) and a bottle of water. Morning, afternoon tea and lunch is all catered. We also provide notebooks and pens for note taking on the day.
Yes, Jackalope Estate offers complimentary high speed internet to all masterclass attendees.
Yes, from a theoretical perspective. However all of our examples on the day are geared towards an ecommerce business.
This masterclass suits anyone from beginner to intermediate. This is not suitable for a paid advertising specialist with over 2 years experience.