Aristotle and the Art of Persuasion - Espresso Edition

Understand how to make your business presentations more persuasive by harnessing the power of rhetoric.

By Chris Meredith

Date and time

Mon, 6 May 2024 7:30 PM - 8:30 PM PDT

Location

Online

Refund Policy

Contact the organiser to request a refund.
Eventbrite's fee is nonrefundable.

About this event

  • 1 hour

Back in 350 BC, philosopher Aristotle identified the keys to building a persuasive argument. (He was and still is one of the worlds most influential philosophers, so his ideas are worth listening to - even today!)

Rhetoric is the art of persuasion - this Espresso Masterclass gives an overview of the three pillars of rhetoric and provides practical examples to show how they can be applied to any business communication or presentation.

What you will learn:

  • Logos - how to build a logical argument
  • Ethos - how to add credibitliy to what you say
  • Pathos - how to build an emotional connection with the audience

Who should attend?

Anyone in business who wants to enrol others with an idea or project.

Feedback:

“Opens your mind to a world of better presentations!” (Alistair Paice -HSBC)

“A must for anyone who has an idea that they want to get across” (Eliza Tickle - ABC)

Tags

Organised by

Chris Meredith

Chris Meredith is a world authority on creating capturing and communicating great ideas.

A speaker, author, teacher, coach and facilitator, he works with individuals and teams from many of the worlds leading companies,including GSK, Campbell Arnotts, News Corporation, Pernod-Ricard and many more.

All of the Masteclass Courses score 95%  on "overall effectiveness"

"This is the third course I've done with Chris and I've loved all of them.  He's great at making you feel comfortable and engaged throughout and all of the content and material is insightful and useful"  (Sarah Brayshaw - Account Director, Lavender CX) 

 "Chris is a fantastic communicator, who knows his content well"  (Dipam Dutta, Insights Manager - Manassen Foods)

$55