$11.31 – $21.53

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Bonython Hall

North Terrace

Adelaide, SA 5000

Australia

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Inspired by ‘The Pitch’ segment on the television show The Gruen Transfer, two local advertising agencies will be tasked with creating an advertisement to promote mental health. The advertisements are shown to the audience and our expert judging panel, then discussed, and a winner chosen. This year's AdMental, hosted by Amanda Blair, will have a focus on First Responders.

Our 2018 panel of marketing and mental health experts are:

  • John McLaren – Managing Director of Black Sheep Advertising
  • Callista Thillou - Executive Director, Communication and Engagement at Flinders University
  • John Manion – Manger of Strategy and Projects at Flinders Foundation
  • Dr Fiona Kerr - Neural and Systems Complexity Specialist at Adelaide University

Ticket price includes a complimentary drink afterwards.

Presented by the Don Dunstan Foundation.

AdMental2018

At the very successful inaugural ADMENTAL event in 2017, ad agencies Black Sheep & Welbourn O’Brien rose to the challenge of devising a compelling prevention message for mental health.

Last year’s winner was Black Sheep Advertising, taking home the Geoff Robertson Memorial Award. The audience then had their say, with Welbourn O’Brien picking up the People’s Choice Award.

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Date and Time

Location

Bonython Hall

North Terrace

Adelaide, SA 5000

Australia

View Map

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