Question 1

What is the RTN Industry Strengthening Program?

Accepted Answer

It is a Victorian Government initiative providing tailored support to regional tourism businesses. It focuses on building skills and capacity to ensure our regional industry remains resilient and competitive.

Question 2

What is the role of Murray Regional Tourism (MRT)?

Accepted Answer

MRT is the peak tourism body for The Murray region. We facilitate programs like this to provide local businesses with the right resources and expert advice to help them grow and thrive within the visitor economy.

Question 3

Is there a cost to participate in this AI program?

Accepted Answer

No. This program is fully funded by the Victorian Government through the RTN Industry Strengthening Program. Our goal is to remove barriers to professional development for all eligible regional operators.

Question 4

Do I need to register for each session individually?

Accepted Answer

No. This is a one-time registration. Signing up once secures your place for all four sessions in the series. We will handle the logistics and send individual calendar invites to your inbox.

Question 5

What will I learn in these workshops?

Accepted Answer

John Hall will demonstrate practical AI tools to automate guest enquiries, manage emails, and create marketing content. You will leave with ready to use systems that simplify daily operations and buy back your time.

Question 6

When are the sessions held?

Accepted Answer

Sessions run every Wednesday in June 2026: 3 June, 10 June, 17 June, and 24 June. Each interactive session is held online from 12pm to 1pm to fit into your busy workday.

Question 7

Who is the presenter, John Hall?

Accepted Answer

John is a local tourism operator and digital strategist. He has a hands-on background with Cactus Country and The Paddock at Ulupna, specialising in practical AI applications for small businesses.

Practical AI for Tourism Businesses

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Practical AI for Tourism Businesses

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