MCBI Masterclass - The Importance of Effective Business Analysis

Discover how business analysis drives change, defines needs and delivers value through effective application.

Stop firefighting. Start leading strategic change.

Most professionals doing business analysis work learned on the job; which means you’re solving today’s problems with yesterday’s methods. This masterclass gives you the frameworks, tools and confidence to elevate your impact immediately.

Led by Kathy Berkidge, one of Australia’s most sought-after BA experts who has trained thousands of analysts across government, defence and private sectors, you’ll leave with practical techniques you can apply Monday morning.

What You’ll Gain

By the end of this masterclass, you’ll have:
∙ A proven framework for stakeholder interviews that uncovers what people actually need (not just what they ask for)
∙ Techniques for gathering and analysing requirements that ensure clarity, alignment across stakeholders and reduced rework.
∙ Techniques to bridge the gap between technical teams and business leaders without getting lost in translation
∙ Confidence to challenge scope creep and defend project boundaries professionally
∙ Real world examples showing how effective business analysis prevented costly failures

This isn’t theory. Every tool has been battle-tested across major infrastructure projects, system implementations, and organisational transformations.

Who Should Attend

This masterclass is designed for:
∙ Project managers and coordinators who write requirements but have no formal BA training
∙ Business owners and executives who need to articulate system needs to technical teams
∙ Team leaders managing change initiatives without clear requirements processes
∙ Career analysts ready to move from tactical execution to strategic influence
∙ Anyone who’s ever said “the requirements kept changing” or “they built what we asked for, but not what we needed”

Why Learn from Kathy?
Kathy Berkidge doesn’t just teach business analysis; she’s spent decades preventing multi-million dollar failures by getting requirements right the first time.

Her approach combines international best practice with Australian industry context, and she’s known for making complex concepts immediately actionable.

Past participants describe her sessions as “the training I wish I’d had 10 years ago” and “finally, practical BA skills without the corporate jargon.”

Your Investment
$480 per person

Consider this: One hour of external BA consulting costs $200-400.

One requirements failure costs tens of thousands in rework. This masterclass gives you repeatable skills that compound with every project.

Team pricing available: Bring 3+ colleagues and contact us for group rates. Building shared capability across your team multiplies the impact.

Includes: Course materials, morning tea, lunch and ongoing email support for questions post-workshop

Limited to 30 participants to ensure interactive discussion and personalised feedback on your real-world scenarios.

What Past Attendees Say
“I’ve been doing BA work for 5 years without realizing that’s what it was called. This masterclass gave me language, structure, and credibility I didn’t have before.” — Operations Manager, Manufacturing

“Kathy’s stakeholder interview framework alone was worth the investment. We’ve already used it on three projects with noticeably better outcomes.” — Program Lead, Government

“Finally, someone who understands the messy reality of Australian workplaces, not just textbook scenarios.” — Change Manager, Professional Services

Secure Your Spot
Seats are limited to maintain the workshop’s interactive format.

Register now to guarantee your place.