AI For Business Owners: Save Time & Money with your Marketing

The AI Persona Method helped Eumundi Markets save $5k by drafting 40 hours' of customised marketing material in less than 40 minutes.

Need a Marketing Assistant, Social Media Manager, Event Coordinator and/or Copywriter on your team, but can't afford to hire them?

Learn the AI Persona Method and create them using ChatGPT.

Join the ranks of local businesses: Eumundi Markets, Empire Art Photography and Body Mechanics and Function who now use the AI Persona Method to ramp up their marketing efforts while saving time and money.

Join us for an exclusive, user-friendly, hands-on workshop that’s anything but ordinary. Led by AI Consultant and researcher, Dr. Karen Sutherland, this session isn't just about understanding AI; it's about making AI work for you as if it were part of your team.

Cost: $300 AUD + Eventbrite Booking Fee (normally $1500 for one-on-one sessions).

Date: Monday 10th June

Time: 6.30PM - 8:30 PM

Venue: Online

What you will receive for your investment:

• Your own AI Persona customised to the needs of your business and customers.
• A wide range of content customised to your company's needs.
• An easy-to-follow workbook with all of the prompts and instructions to create any other AI Personas that you need in the future, and
• Complimentary email support from Dr Karen Sutherland for two weeks after the workshop.

Why You Can't Miss This:

What is the AI Persona Method? With the AI Persona Method you can create "Human-Like" AI Chatbot that is highly skilled, highly trained, and understands your business AND your target market. All AI experience levels welcome.

Create Your AI Team Member: You're not just learning; you're doing. By the end of the workshop, you'll have your own AI Persona, crafted by you, for your business. Once you know the AI Persona Method, you will be able to apply it again and again.

Custom Content Creation: Get hands-on experience refining your AI Persona and learn how to create content that not only engages but converts.

Tools for Tomorrow: Walk away with a set of prompts and tools that keep you ahead, not just for now, but for the future of your business. You can apply the AI Persona Method to create other virtual team members to assist your business.

Expert Insights: Dr. Karen Sutherland brings her award-winning expertise directly to you, combining the best of academic research with real-world application.

Spaces are Limited. We have only 5 places available.

This is your opportunity to not just keep up with the digital transformation but to lead it.

In the vast sea of AI hype, the AI Persona Method Workshop is your lighthouse.

Reserve Your Spot Now.

A laptop and a ChatGPT account are required for this workshop.

Please contact the organisers if you need any assistance.

Testimonials

“An AI Persona is such an asset to have on your side. I'm a big fan of it. Dr Karen helped in showing us specifically what to ask ChatGPT to get more out of it. Our session was super helpful for me. It will make my job significantly easier.”

- Brooke Rundell, Event Coordinator, The Original Eumundi Markets Ltd

“As a company it can be challenging to maintain a consistent tone of voice in our online content because we have multiple people creating it. It can be even more challenging when incorporating other AI products; content can become quite generic. The AI Persona that Dr Karen developed with me has helped us to rework our copy, so it now has a consistent tone of voice that is relatable, personable and engaging to our target audience. It has helped us to create highly optimised SEO copy that also communicates a likeable personality and connects with our target audience on a human level.”

- Fraser Thomas, CEO, Tigerfish Tools

“It's unbelievable. Dr Karen helped me to build an AI Persona that is a LinkedIn expert to assist me with strategy, content ideas and writing posts. Often, I have ideas for content, but don't know how to start writing. This AI Persona gets me past procrastination, helps me to organise my ideas and actually produces content that I can work with. It's amazing.”

- Natasha (Ducarme) Aitken, Return to Work Strategist, General Manager

Your Instructor - Dr Karen Sutherland

Dr. Karen Sutherland is the Co-Founder of Dharana Digital, a digital marketing agency providing AI, SEO and Social Media solutions on the Sunshine Coast, around Australia and the USA.

As well as being a Certified AI Consultant, Dr Karen is a Senior Lecturer in Public Relations at the University of the Sunshine Coast, Australia. Her research focuses on social media practice and pedagogy.

As winner of the:

• 2024 Book Excellence Award
• 2022 Gold Stevie Award for Woman of the Year – Social Media,
• 2022 Silver Stevie Award for Best Business Book
• 2022 Silver ROAR Award for Fearless Educator
• 2022 Book Excellence Award,
• 2021 DASSH Award for Education Innovation
• 2020 Social Media Marketing Institute’s Social Media Educator of the Year,

Dr Karen has been designing and delivering courses and workshops around the world for more than 10 years for a wide range of sectors including, health and wellness, small business and higher education. She now guides her clients on how to integrate AI into their marketing practices to free up their time and money.