Eco labels, Green claims, and certifications: getting them right

In today's world, where environmental concerns are at the forefront of global conversations, businesses and individuals are seeking ways to make robust, sustainable choices. One valuable tool in this journey is lifecycle ecolabelling, which provides clear guidance on the environmental, human health and social impacts of products and services. One example of this here in Australia is the GECA ecolabel.

Join us for an insightful webinar where we delve into the world of lifecycle ecolabelling, exploring GECA certification as a practical case study. We've designed this webinar to provide businesses, individuals, and sustainability enthusiasts with a comprehensive understanding of how ecolabels can contribute to a more sustainable future. Hear from Kendall Benton-Collins, Strategic Communications Manager at GECA, as we discuss:

Ecolabelling 101:

• Overview of different types of voluntary environmental labels.
• Lifecycle ecolabels and their benefits.
• Where you can find ecolabelled products and services around the world.

Understanding GECA Certification:

• Who is GECA, and how is their ecolabel different?
• The rigorous criteria and standards behind GECA certification.
• The process of having a product or service certified.

Case Studies and Examples:

• Real-world examples of businesses benefiting from GECA certification.
• Success stories of companies implementing sustainable practices through GECA.

Challenges and Opportunities:

• Common challenges in obtaining and maintaining ecolabel certifications.
• Opportunities for businesses to leverage ecolabels for competitive advantage and market differentiation.

Q&A Session

About the Speaker:

Kendall is a Communications Specialist and Sustainability advocate who has driven campaigns for various organisations on sustainable consumption and production, environmental philanthropy and threatened species conservation. She has over a decade of experience working in environmental conservation and holds an Honours degree in Environmental Politics and a Fellowship with the Centre of Sustainability Leadership. Kendall is passionate about using creativity for good.