To establish Serpentine-Jarrahdale and its communities as a hub for successful and sustainable Peri-urban agriculture and connected industries.
To champion annual educational and promotional activities that support Peri-urban agriculture and influence broader issues such as food security, increasing local economies and community health and nutrition.
Stimulate new Peri-urban economic development through small scale farming and direct marketing.
Cultivate awareness of healthy eating habits through education.
Foster support for Serpentine-Jarrahdale's regionally grown and processed foods.
Develop local access to affordable fresh food.
Raise awareness of the importance of small farms and small farm management.
Highlight the relationship of agriculture to urban communities and the environment.
To develop a 'Local Community Food Plan'.