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Dr. Irena Yashin-Shaw

Dr Irena Yashin-Shaw PhD


Dr. Irena is a LIBERATOR. She is on a mission to liberate innovation, creativity and leadership within people and organisations. Innovation is unleashed when organisations are liberated from entrenched practices and out-dated processes. Creativity is unleashed when people are liberated from the mental shackles of default thinking and rigid mental models. Leadership is unleashed when individuals are liberated from constraints that stifle initiative and talent.


A highly experienced, qualified and respected corporate consultant, educator, mentor and professional speaker she knows what works and why when it comes to helping individuals and organisations grow and develop. She thrives on demystifying, enabling and facilitating innovation and creativity and is skilled at unlocking the enormous human potential that languishes within most organisations.


Dr. Irena has a rare combination of deep academic knowledge and real-world entrepreneurial experience. With a PhD in creative thinking and a Master’s degree is Adult Education, she is well placed to help leaders develop effective approaches to innovation and creative leadership. The result? Increased productivity, new business models, creative thinking and innovative outcomes.


Recognising that innovation and creativity are key success factors of the Twenty-First Century workplace, Dr. Irena has developed a suite of programs designed to build innovation capacity in organisations and nurture creativity in teams and individuals. She has also developed a ground-breaking psychometric tool to help people to identify their creative thinking style preferences which can be used to enhance personal and team productivity.


A sought after speaker and educator, she delivers keynotes and programs in Australia and around the world. Her clients come from every sector - large corporations; government departments at all levels – local state and federal; higher education institutions; schools; and SMEs. Her expertise was recognized by the Commonwealth Department of Innovation, Industry, Science and Research who awarded her a series of major competitive grants to work nationally with Australian manufacturers and businesses helping them to become more globally competitive through innovation.


A committed lifelong learner, Dr. Irena practices what she preaches constantly updating her knowledge and skills. This means that organisations that work with her have the benefit of cutting edge information, intel and insights about leadership, innovation and creativity to place them on the leading edge of a fast changing world.  


Dr. Irena is a Certified Speaking Professional which is the pinnacle of achievement in the global speaking industry and your guarantee that you will receive only the highest quality experience. There are fewer than 600 CSPs in the world who represent the top echelon of globally recognised speakers.

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