Dean Craven Business Services

My mission is to help early-stage business owners to get comfortable with their numbers; to actively use their financials when moving their business forward and to ensure they get maximum value from their accountant, or in fact be able to employ their first CFO.

I am Dean Craven, an accountant with over 35 years of experience in business planning and execution.

I have developed Common Cents - a set of tools, techniques and tutorials to help business founders overcome number blindness, lack of experience, or even lack of interest in their business numbers.