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Why Your Business Needs Quality Online Reviews - Lunch & Learn

Business South West

Wednesday, 14 December 2016 from 12:00 pm to 2:00 pm

Why Your Business Needs Quality Online Reviews - Lunch...

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Ticket Type Sales End Price * Fee Quantity
Online Reviews Workshop 13/12/2016 $40.00 $0.00
* Prices include GST

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Event Details

 

Why Your Business Needs Quality Online Reviews

and how to get them

 

People trust people, more than they trust marketers.

 Social Proof is a tangible, measurable part of your business's goodwill. 

So just how do you get the people who love your product or service to share their story?  

This lunch and learn workshop will describe one approach that has worked for businesses seeking to earn more reviews and testimonials.  Discover the tools, tactics and techniques you need for building social proof in the form of reviews, testimonials and positive mentions today.

How important are online reviews to consumers?

Survey says: Very!
It’s critical that your business has an expansive arsenal of positive reviews.

If your business relies on customers that value quality over price, this first bit of data should make you happy.
52% of consumers reported that positive customer reviews make them more likely to use a local business compared to just 28%, who make their selection based on other factors like location and price. Even more encouraging for businesses, 52% of consumers trust online reviews just as much as personal recommendations — provided they look authentic, of course. A Bazaarvoice survey published some interesting complementary survey results of its own just a couple months back, citing that 51% of people actually found user-generated content more important than the opinions of their friends and family.
That’s good news for marketers and business owners, because it means you have more control over how your business is represented. If you choose to take an active role in generating online reviews, that is.
The survey’s findings also revealed that 76% of consumers regularly or occasionally use online reviews to determine which local business to use. And consumers are getting more savvy at passing reviews for quality, too. 

Source: Corey Wainwright – Hubspot.


 

 
WITH: Anthony Congdon, Rethink Marketing

Anthony Congdon is a digital marketing practitioner, with two decades of experience in both the marketing and IT fields.  He holds degree qualifications in both Marketing and Information Systems, and has a passion for helping small businesses innovate and adapt to a changing online economy.

 

 
 
DETAILS:
 DATE: Wednesday, 14th December, 2016
 TIME: 12:00pm – 2:00pm 
 LOCATION: Chamber House, 15 Stirling Street, Bunbury 
 COST: $40.00 per person (includes lunch)
 RSVP: Tuesday, 13th December, 2016
 

Cancellation Policy: A fee of 100% will be charged per person if less than 48 hours notice is given for non-attendance at this event.

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With thanks to our sponsors

Have questions about Why Your Business Needs Quality Online Reviews - Lunch & Learn? Contact Business South West

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When & Where


Chamber House
15 Stirling Street
Bunbury, WA 6230
Australia

Wednesday, 14 December 2016 from 12:00 pm to 2:00 pm


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Why Your Business Needs Quality Online Reviews - Lunch & Learn
Things to do in Bunbury, WA Class Business

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