Free

Website Planning (Geraldton)

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RSM Geraldton

1/12 Bayly St

Geraldton, WA 6530

Australia

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Event description
Work out what you want a website to do for your business and whether to build it yourself or hire professionals.

About this Event

Just about every business needs a website. Even if customers don’t actually buy online, they are still doing extensive online research before making a purchase. Having a website provides the perfect opportunity for you to showcase your goods or services and to engage with current and potential customers.

Trying to decide where to start your website journey can be overwhelming. This session will help you to determine what you want a website to do for your business. It will also explore the options to build it yourself or to engage professionals.

Who's it for?

This workshop is for small business owners who don’t have a website but know they need one. Or for business owners that are looking for ways to improve or rework their current website.

Even if you plan to outsource the development of your website, to get a site that really meets your business needs, it is essential to know how to write a good plan and which questions to ask your developers.

Beyond being able to ‘surf the net’, no previous or technical knowledge is required to attend this workshop.

This workshop covers:

- Determining your website purpose and functional requirements;

- An overview of domain names, web hosting, booking and shopping systems;

- The main options for website development:

---> hiring professional developers;

---> using templates to build your own;

---> using a DIY website builder;

- Developing a site map;

- Writing for the web;

- Sourcing images and graphics;

- Managing SEO (search engine optimisation);

- Monitoring website performance.

In addition to a practical workbook, you’ll also receive a Build a Website booklet that you can use as the foundation of your new website.

You can also book a free 1-on-1 follow-up consultation/workshop with Jen to plan your website and online marketing.

Practical examples and directions of where to source online tools are provided throughout the workshop. You’ll also be able to ask questions.

You don’t need to bring a laptop or tablet with you.

Presenter

Jen Hanrahan has specialised in digital marketing and eCommerce since 2005. Before joining the Business Local team, Jen owned and ran Blaze Digital – a successful web design and online marketing consultancy servicing small businesses nationally from Geraldton.

Jen has built over 100 websites for businesses across a range of industries including creative, eCommerce/retail, events & tourism, health & beauty, industrial, mining & construction trades, professional services, education, not-for-profits and corporate.

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Date and Time

Location

RSM Geraldton

1/12 Bayly St

Geraldton, WA 6530

Australia

View Map

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