Event Information

Location

Location

Perth . Margaret River . Albany

Refund Policy

Refund Policy

Refunds up to 7 days before event

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Event description

Description

Background

This workshop series is designed to equip small to mid-sized WA wine producers with practical export tools in an interactive workshop environment. Participants will benefit from content focused specifically on the WA wine sector. Small workshop groups will facilitate a hands-on, interactive format, where wine producers can more easily have their export questions addressed. Practical examples and tools will be presented for participants to take away and apply in their wine businesses.


Workshop Content

  • Overview of WA's key wine export markets
  • Selecting appropriate export markets for your wine business
  • Support mechanisms available to WA wine exporters
  • Review of market entry models available
  • Finding and evaluating export distributors
  • Channel management and distributor support
  • Product and brand considerations
  • Pricing for export
  • International promotions and PR strategies


Who Should Attend?

The workshops are aimed at small to mid-sized WA wine producers that are ‘export ready’ or already exporting. Business owners, general managers and marketing staff will all benefit from the information and tools provided.


Details

  • Perth: Tuesday 12 September 2017 (12.30pm - 5.30pm), Dept of Primary Industries & Regional Development, South Perth.
  • Margaret River: Wednesday 13 September 2017 (12.30pm - 5.30pm), Darby Park.
  • Albany: Friday 15 September 2017 (9.15am - 2.30pm), Great Southern Development Commission.

A networking opportunity will be provided at the end of the formal program along with refreshments.

Cost to attend the workshop is $125 (plus GST) which includes registration, workshop materials, lunch (Albany venue only) and refreshments.

Workshop participants need to bring a laptop or suitable notebook (MS Office compatible). Several files will be provided to work on during the workshop session.


Further Information

For further information regarding WA Wine Export Workshops 2017 download the Event Flyer PDF, or contact Liz Mencel on 0422 910 424 or liz@purplefeet.com.au.


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Location

Perth . Margaret River . Albany

Refund Policy

Refunds up to 7 days before event

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