UX-PM Level 1: Adopting UX

Event Information

Share this event

Date and Time




Melbourne, VIC 3004


View Map

Friends Who Are Going
Event description


Demystify UX - Get informed, trained and certified!

Understanding the fundamentals of User Experience is a critical first step, regardless of your background or objective. The UX-PM Certification is an international User Experience (UX) training program certified by UXalliance, for digital product, marketing and project managers.

There are 3 levels:

  • Adopting UX

  • Executing UX

  • Leading UX

Each level builds to expand knowledge of UX and how to integrate and manage it to achieve an awesome user experience in your projects. Each level is offered as a 2-day course, is certified by the UXalliance and is internationally recognized.

UX-PM Level 1: Adopting UX

UX-PM level 1, is for digital product, marketing, and project managers, who want to understand the fundamentals of UX, adopt UX methodologies in Agile and waterfall projects and encourage a user-centered design culture in their organisations.

Objectives of level 1: Adopting UX

  • Understand key UX concepts and methods

  • Become a proponent of UX in your organisation

  • Become familiar with UX tools and methods


  • The definition of UX, basic principles of UX and ROI, UX tools and methodology at various phases of product development

  • Integrate and roll out of UX design examining various case studies and illustrations

  • Immersion and practical application of UX techniques: UX strategy and workshops, qualitative and qualitative research, personas, usability testing

  • A combination of theory, problem-solving exercises and case studies

Who should attend?

Product owners, interactive marketing managers, project managers and IT professionals who who want to better understand UX and how to integrate UX activities into projects. No prerequisite apart from a curiosity for the subject.


2 days, 9:00-16:30 full-day sessions with a one-hour lunch break.

Certification exam

The mulitple choice certification exam takes place at the end of the second day of training.

Who's teaching?

Susan Wolfe will be teaching UX-PM Level 1 and Level 2. She has built and managed UX teams at Optimal Experience, The Hiser Group, and Tandem Computers. She has worked with numerous organisations around the globe to create design cultures and develop user-centred design strategies. Susan is passionate about teaching all aspects of UX - everything from public and customised in-house training for audiences across different levels of the organisation (across industries both in the public and private sectors), to strategy workshops for experienced professionals, to university courses and immersive training that has launched the careers of hundreds of UX professionals.


The cost for the UX-PM 1 Certification course is $1,800 ex GST. Morning and afternoon tea, and lunch are included on both days. Please contact us for discounts for group bookings and/or bookings for both UX-PM 1: Adopting UX and UX-PM 2: Executing UX.

FAQs and further info

Where can I contact the organiser with any questions?

Please contact Ilana Kaplan on 0425 328 003 or ilana@bayfrontux.com with any questions.

Is my registration/ticket transferrable?

Yes it is. Please let us know before hand so that we know who to expect on the day by emailing Ilana ilana@bayfront.ux.com

Where is the venue?

The venue information will be updated closer to the event. It will be in or near the Sydney CBD. We'll notify you if you have already registered.

What if I need to cancel?

If you cancel more than 7 days prior to the scheduled course date, we'll refund you the full amount less $100 admin fee. Within 7 days, we can't provide a refund. However, the value of your ticket is fully transferable to someone else or can be applied to another UX-PM course in the future.


Bayfront UX reserves the right to cancel a course up to 3 business days prior to the scheduled course date if the minimum class size of 6 participants has not been attained. A full refund will be provided.


All UXalliance course materials are copyrighted and owned exclusively by UXalliance.

Share with friends

Date and Time



Melbourne, VIC 3004


View Map

Save This Event

Event Saved