$210.99 – $242.47

Type DNA - Design Your Own Custom Font

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OSNS Lettercraft Lab at Abbotsford Convent

Mercator Studio 1

1-16 St Heliers Street

Abbotsford VIC, Victoria 3067

Australia

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If you are curious about Professional Type Design, and keen to get started creating your own Custom Display Typeface to use exclusively on your own projects or for special clients, this one-day introduction class is the place to start. Taking the class will certainly demystify the whole type design process helping you to discover that it is logical and straightforward. This is because every typeface consists of a visual system. Typographic systems are sets of visual rules that determine all of the decisions you make when designing a typeface, and enable characters to work together dictating their shape and size. If you follow this system, your typeface will be sound and well made

This class will teach you how to understand and define the visual system of a piece of lettering or signage that you like so that you can find its DNA to use as a starting point to design your own professional display typeface. This is, in fact, a very satisfying process akin to solving a puzzle or breaking a code. Once you have your full character set, Type design is essentially a series of tests of these letter combinations printed out, so that subsequent space and glyph errors can be eliminated for a refined typeface where no one glyph dominates over the others. With professional type design, a little bit goes a long way.

When we seek the DNA of the letterforms of a piece of vernacular signage or lettering, we are looking for certain basic form and constructions. Identifying these parent forms enables us to group letters together that bear some resemblance to one another in the same way that brothers and sisters resemble one another. We can continue to design a whole character set using similar shared features. For example, we can use the information from a rounded letter such as the lowercase o, to design a lowercase e which shares similar features. We can also use the information from the construction of an upper case E to design an upper case S.

It isn't as simple as it sounds though because when we try to combine the modular shapes of letters in the same way that we design lego, our words will look clunky. The trick is to adjust each letter your new combination of parts looks harmonious. That is to say that your new letter will look unpleasing when placed into the context of a word un less you are taught the trick which is: Letters need to be shaped in relation to all the other letters, which means that we need to also look at the space between the letters. This is why type design is closely related to lettering.

Key Understandings You Will Leave With

A clear understanding of difference between Typography, Lettering, and Calligraphy and their relationship to one another
Optical Adjustments
Overshoot
Why certain letters look the way they do (due to the calligraphic tools that originally created them)
Letter shapes and Letter styles (transitional and old style)
Letterform parameters
Sans Serif (grotesque, humanistic, square, and geometric)

Key Skills You Will Leave With

How to make optical adjustments (knowing how to make different letterforms appear to be the same size)
How to analyze letters to find and replicate the core DNA of a Group of Letters to create a new set of letters.
How to adjust the space between different letters for an evenly spaced professional word.
An efficient process to quickly and accurately draw your letterforms (Helpful tips and tricks) and then refine them. (sketching fast enables you to think big and is actually faster than drawing on the computer). You will be working with layers to quickly develop your solution.

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Date and Time

Location

OSNS Lettercraft Lab at Abbotsford Convent

Mercator Studio 1

1-16 St Heliers Street

Abbotsford VIC, Victoria 3067

Australia

View Map

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