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The psychology of social media – the good, the bad and the ugly

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Level 1, Room 1.14

Level 1 1284 South Road

Tonsley, SA 5042

Australia

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Social Media - the good, the bad and the ugly

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Learn what happens to our brains when we use social media, what Facebook discovered when it played with that, and how businesses can leverage it all to develop engaging and relevant content (just like they want us to).

This session draws on research from psychologists and marketing professionals, and Facebook’s own tests, to deliver the cold facts and figures. Don’t despair, Cambridge Analytica will be discussed!

Kara Lambert holds a Bachelor of Arts (Psychology) from Flinders University and continued her interest in the field through a Graduate Diploma of Management (Human Resources). She now serves as the South Australian Ambassador to the Social Media Marketing Institute. Kara has been helping businesses move online since 2000 and has helped establish client-centric online presences from Federal Government through to solopreneurs.

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Date and Time

Location

Level 1, Room 1.14

Level 1 1284 South Road

Tonsley, SA 5042

Australia

View Map

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