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The New Frontier: Innovation through customer inclusion - MELBOURNE

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Herbert Smith Freehills

101 Collins Street

Level 42

Melbourne, VIC 3000

Australia

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Market leading organisations have gone beyond building a workforce that simply reflects their customer base. These organisations have started dissolving the organisation/customer frontier altogether. In the realms of service, product and marketing design, those leading the customer inclusion charge are changing the way we define problems; combine data with human insight; leverage the unique and collective wisdom of workforces AND customers; and respond to customer and community-based needs. Inclusive leadership is the critical ingredient to be successful at this new frontier. Come along as we share the insights from companies excelling at customer inclusion in design and provide you with practical take-aways for advancing customer inclusion in your business.

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Herbert Smith Freehills

101 Collins Street

Level 42

Melbourne, VIC 3000

Australia

View Map

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