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Maximising Government Engagement (MGE) is a must for any public sector facing professional who is new to their role and has no prior experience of dealing with government.
MGE will also provide those who have significant government sales experience with a comprehensive refresher on how best to engage with senior levels of government.
Without the insights provided by MSE, sales professionals can only learn about the government market from colleagues or via experience ‘on the job’. Both approaches are costly, inefficient and lead to sub-optimal practices.
Program Objectives
Demystify the process of selling to government and the nature of government ICT markets across Australia;
Provide market intelligence to effectively build and execute a government specific sales strategy.
Inform your approach to building relevant solution content based on key insights and understanding, and your methods for leveraging that content, and
Provide knowledge and understanding, enabling you to engage government decision makers throughout the sales cycle.
Day 2 - Best Practice Tenders and Bid Responses
Best Practice Tenders and Bid Responses, (BPTR) is relevant for any sales, marketing, legal or technical personnel involved in responding to public sector procurement processes.
BPTR will also benefit those who have bid and tender response experience but wish to refresh on best practice and update on procurement rule and other changes and the impacts these changes have on tendering.
Program Objectives
Best Practice Tenders and Bid Responseswill ensure attendees:
Write more compelling responses based on their understanding of the needs and attributes of government evaluators or decision makers ;
Are more confident in their understanding of government procurement processes;
Know how to use the bid process to their competitive advantage; and
Understand the fundamental do’s and dont's for bid responses.
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