Ever notice the higher the personal and business profile of the person the more successful they are attracting the prime Board positions? The media is a very important platform for anyone that is looking to hold a position of influence, leadership and management. The rubber stamp of authority that being present in media and the perception that it distils is critical for any future and current Board director. There are myths and fears that many have working with the media but understanding how it works makes the world of difference. You can make it work in your favour, it’s not a natural or easy process but with the right approach, strategy and support you can make an impact on the media, your audience and target market.
In this lunch expect to walk away with a clear road to media success. Understanding what the media wants from you will allow you to work and provide the media exactly what they need. You will be an asset to them and not a hindrance. As a result your media profile will expand and ultimately your Board desirability and value will go up. Even if you have done media before you need to be delivering to the media regular high quality content that their audience desires. When you know what to do you can do something about it.
Nic Hayes is the Managing Director of Media Stable Australia’s number one directory of experts and content provision. Having worked in media for close to two decades Nic has done everything from radio broadcaster, television journalist, public relations, media intelligence, op-ed writer and the list goes on. His full circle experience and approach to understanding how media is working today enables those that have a story to pitch to frame and deliver successful outcomes. Media Stable is unique in its approach as they help their experts pitch stories with a media mindset. The directory of experts that Media Stable has created with just over 500 experts nationally is an asset to media that has experienced severe cutbacks financially and in human resources.
When: Thursday 27th July, 2017 – 12.30pm – 2.30pm
Where: Vintage Room, Royal Automobile Club, Australia – 89 Macquarie Street, Sydney
Cost: Director Institute Members: $70 (incl GST)
The Luncheon includes 2 course meal, and coffee & tea. Wine and Beer will be offered through-out lunch.
Limited to only 20 members.