Free

Sydney content strategy meet up - October 2018

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Atlassian

341 George St

(Enter from Wynyard St and wait in lobby to be escorted upstairs)

Sydney, NSW 2000

Australia

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As content professionals, we inherently know that content strategy means a better customer experience and that without it, the experience will suffer.

So why do we still find it so hard to get buy-in?

Lennie Beattie, founder of Melbourne-based content consultancy Content Ark and organiser of the global CSForum in 2016, will explore why we struggle so much and offer some techniques to make it easier.

Like many of us, Lennie sees herself as an accidental content strategist, bumping into the discipline as she tried to fix the content mess she was faced with. Like many of us, Lennie still grapples with how to communicate the benefits of the work we do. There's no silver bullet, but there are things we can do to help ourselves.

Atlassian is located at 341 George St - just near the bottom of Martin Place. Please enter via Wynyard St. Please wait in the lobby to be escorted upstairs at 6pm.

Thanks so much to the team from Atlassian for sponsoring our venue and refreshments :)

Please have the square barcode ready to be scanned when you arrive. The easiest way to do this is via the Eventbrite app. Otherwise just have the email confirmation ready on your phone :) Thanks!

Cheers

Elle Geraghty

Fonder, Sydney Content Strategy Meetup
Founder, Elle Geraghty Content Strategy
@ellengeraghty



  • Elle Geraghty

    Elle Geraghty

    Meetup founder and presenter




  • Lennie Beattie

    Lennie Beattie

    Content Ark

    Founder and Content Strategist


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Date and Time

Location

Atlassian

341 George St

(Enter from Wynyard St and wait in lobby to be escorted upstairs)

Sydney, NSW 2000

Australia

View Map

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