SYDNEY CBD - CAPTURING CREATIVITY

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PS40

Skittle Lane

Sydney, NSW 2000

Australia

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SYDNEY CBD - CAPTURING CREATIVITY - Campari Academy Training Program

About this event

Hey Sydney Legends!

CAPTURING CREATIVITY will see bartenders around Australia being exposed to The Art of Campari in the back end of 2020.

The Campari Academy Team will be presenting a new approach to the history and production of Campari, with a focus on the people, the secrets and the extremely important connection with creativity and the role that the Creative Arts have had on bringing the Bitter Campari story to the world. The revolutionary creation and artistic collaboration that is CampariSoda will also be brought into the spotlight, together with a look at the impact that Futurism had on the world of mixology.

Gaspare Campari single-handedly created the Bitter Aperitivo category 160 years ago when bringing his namesake brand to life. Throughout its history, Campari has always championed and pioneered the use of Creative Art in our marketing campaigns and the brand is always finding new ways to collaborate with artists to continually tell our story.

Throughout the session, bartenders will be inspired by artworks that revolutionised the role of advertising, having a complete understanding of what makes Bitter Campari unique (at least for what we can disclose with you) and be exposed to the creativity that brought this brand to be what it is today.

Session Details:

Date: Wednesday November 24th

Where: PS40, Skittle Lane, Sydney

Time: 1:00 - 3:00pm

Ciao,

The Campari Academy Team

Date and time

Location

PS40

Skittle Lane

Sydney, NSW 2000

Australia

View Map

Organiser CAMPARI ACADEMY - Australia

Organiser of SYDNEY CBD - CAPTURING CREATIVITY

Managed by the Campari Group Australian Brand Ambassador team, the CAMPARI ACADEMY is an educational platform whose objective is to provide learning experiences beyond simple brand, product and category notions.
We will deliver relevant and applicable learnings for you to take back to your venue and widen your skillset as a bartender.

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