$44

Studio Session: Building Bassike

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The Calile Hotel Brisbane

48 James Street

Fortitude Valley, QLD 4006

Australia

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Founded in 2006, by Deborah Sams and Mary Lou Ryan, leading Australian fashion label bassike was created with a vision to offer luxurious and wearable everyday pieces.

In this candid conversation led by Sylvia Jeffreys, bassike co-founder Deborah Sams and CEO Billy Voss will share insights into how they built the brand from a limited line of organic cotton jersey t-shirts to a wardrobe staple and flourished in a market where their competitors have struggled to survive.

Bassike has 10 standalone stores in Australia, one flagship store in Venice, California and a global e-commerce platform. The brand is held in over 50 of the best independent, multi-branded retailers in Australia and New Zealand, and International retailers such as Lane Crawford and Net-a-Porter.

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The Calile Hotel Brisbane

48 James Street

Fortitude Valley, QLD 4006

Australia

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