This workshop is for the emerging or established author who is looking to increase their knowledge around creating a social media presence in order to share their story. It will cover practical applications for authors to grow an online author profile and use digital marketing to connect with their target audience. It will outline the different platforms that are available and the fundamentals of their different uses to benefit authors of all genres, both traditionally and self published in order to provide the skills needed to reach readers locally and internationally. Practical applications will include growing a fan base, developing digital communities, best practice use of social media platforms including Facebook, Twitter, Instagram, Pinterest, Tumblr, YouTube, blogs, podcasts and website optimisation. Discover where you and your story fits in to the digital age. Hosted by Michelle Worthington, international award winning author and founder of Share Your Story. Please bring your smart phone, IPad or laptop device if you would like specific help with your own platforms.
Authors of all genres, published or non-published welcome.