Are you part of a local business struggling to bring in new leads through your website?
Do you only rely on word of mouth advertising?
Have the benefits of traditional marketing techniques plateaued in generating you new business?
Are you interested in becoming more effective and independent in the mysterious landscape of digital marketing and SEO?
Summit Web will be hosting a seminar for interested businesses on the 18th of October where one of our SEO specialists will be discussing how professional service based businesses can begin to start optimising their own websites.
No understanding of web coding is required, just a willingness to listen and give it a go yourself.
During the presentation, we will cover the typical process used in the digital marketing industry when handling a website's SEO and offer attendees some very easy advice, tips and tricks which they can attempt after leaving the seminar to begin to start making their websites more effective and more visible in attracting new bsuiness.
We will also be discussing some local industry trends in relation to companies' websites which we have gathered through our market research and ways to capitalise against your competition online.
A selection of drinks and snacks will be provided after the talk.
This seminar is typically valued at over $90 per person.
Book your seats now while our limited free seating is still available.
What is Search Engine Optimisation?
SEO is an aspect of digital marketing focused on increasing your ranking in organic search engine results (where your website places on a google search results page). There are many aspects to SEO, from the words used on a page which are searched in google and how they are effectively inserted, to cultivating external links from reputable websites.
Sometimes SEO is simply a case of creating a website structure that a search engine can recognise and effectively navigate for information, but, it’s not all about building a website which search engines like. Creating a web presence which satisfies the need of the consumer is just as important and effective SEO strikes the perfect balance between appealing to potential customers and search engines.
What Is Covered In the Seminar?
These are super targeted niche keywords or key phrases which might typically be used in a user’s search engine enquiry. By correctly targeting such keywords on the pages of our website we can begin guiding searching users towards our site and converting them into paying customers at no extra advertising cost.
The layout of any website is critical in how it is viewed by users but also how easily search engines can find information to help you rank higher.
A comprehensive understanding of each of your competitor’s content, websites, and search engine ranking to determine how to place above them in Google or other engines.
Producing regular quality content for our site is the most effective way of bringing in more users through free or organic methods. Learn the most optimal and efficient way to achieve results with your blogs and other posts.
Market research trends into professional service based businesses in Perth.
Detailed Reporting and Content Analytics:
SEO and digital marketing is a fast paced game which requires constant upkeep and contribution for optimum results.Learn the professional tips on how to keep track of how successful your content and posts are.
Useful & Free Digital Marketing Resources and Tools at Your Disposal Online:
Be introduced to a number of effective websites and other online tools to help you optimise your own website, come up with ideas for blog posts and accurately pinpoint specific keywords which are popular with your users.
For any additional infomation you can reach our project manager Heath on 0424789008 or at firstname.lastname@example.org