About the workshop

Interactive workshop - Bring bring your own device

Building a business in one thing but knowing how to build your brand at the same time is a completely different challenge. Join us as we explain and discuss a process the big companies use called 'brand architecture' and learn how you are, who you want to be and how you need to present and communicate to your target customers.

• Identify the 'brand archetype' of your business
• Learn how that should impact your communication and visual presence
• Identify quick tasks you can do to create consistency in your brand
• Create a 1-page Brand Strategy that you can take and integrate into your business.

This is a BYOD (bring your own device) workshop as we will be actively working on your computer. If you don’t have a laptop, worksheets will be provided where appropriate.

Important - Participating businesses must be aware that this information will be provided to the Commonwealth Department of Jobs and Small Business and the Commonwealth Department of Industry, Innovation and Science for program evaluation and reporting purposes and; they may be approached by a representative of the Department of Industry, Innovation and Science to complete a survey on the services provided.

PLEASE NOTE: To register for this event you must be a business (0-19 employees) and provide your ABN.

An ASBAS Digital Solutions Qld workshop in partnership with RDA Gold Coast