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Profiting From Your Online Content - City of Canning
Thu. 27 April 2017, 9:30 am – 12:00 pm AWST
The Secret to Writing Compelling Content for Your Website, Blog and Bio
Get an unfair advantage over the competition and discover the tricks to writing website content that converts leads to clients.
This workshop is ideal for business owners who want to improve an existing website or are planning a new website and want to kick-start their content. The workshop will also cover the fundamentals of writing blog posts and bios, including your website About page.
At this workshop you will learn how to:
Plan your website to maximise results
Keep readers engaged on the page
Create content that converts to action
Utilise blog posts to improve SEO
Supercharge your About page
Expert Guidance From
Lisa is a writer who specialises in website content writing, bringing a broad spectrum of experience to her work. Fascinated by human behaviour she credits her copywriting success to an empathetic obsession with wanting to ‘get in other people’s shoes’ and know what makes them tick. Her uncanny ability to sound like she swallowed a dictionary along with her degree in English have made her a sought after speaker, writer and educator.
She has pursued her love affair with language throughout her life, having been a poetic nurse, an excited teacher and a published parenting blogger! Lisa established Stella Polaris Copywriting to empower the business community to embrace the world of content marketing and provide a trusted point of reference to navigate this ever changing landscape.
Date and Time
Canning River Eco Education Centre (CREEC)
Corner Kent Street & Queens Park Road
Perth, WA 6107