PR for start ups – how to generate the right kind of buzz

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Maroochydore TBC

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In this workshop you will gain a solid understanding of PR and how you can handle it yourself to grow your startup confidently.

This hands-on session will take you through the fundamentals of PR and help you gain a better understanding of what's possible for your startup to develop your reputation, increase customer engagement, and grow.

You will come away with a solid appreciation of how media works, how PR can support your business objectives and a range of PR tactics you can handle with minimum time and effort.

You will come away from this workshop with a better understanding of:

  • How PR relates to your brand

  • What your PR goals are

  • Why announcing your new venture is worthwhile

  • Identifying your audiences

  • How to articulate your story and identify others

  • Media release fundamentals

  • How to support and handle media

  • The value in developing key messages

  • Why evaluation of your efforts matters.

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Maroochydore TBC

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