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Social Media newcomer Pinterest drives more traffic to retail sites than Google Plus, LinkedIn and YouTube combined. Pinterest adds the price of your stock to the items pinned yet Pinterest is under fire for their affiliate marketing strategies and copyright policies. Come along and spend a couple of hours exploring social media juggernaut Pinterest. A demonstration with handouts for you to use at home or work. Tuesday 31 July from 2:30 pm to 4:30 pm. Please arrive early for a prompt 2:30 pm start.
Session Details
You have heard of Pinterest and seen friends' madly pinning fashion, photography, cartoons and infographics to Facebook, Twitter and other social media sites and would like to learn a little more? Perhaps you've heard of small businesses (and large!) who've maximised their sales through Pinterest? You've come to the right session! learn the key features of Pinterest and how businesses are building word of mouth through Pinterest members:
How does Pinterest work and how can it benefit your business?
What to Pin, what not to Pin and how to be Pinned!
Which organisations SHOULD be prioritising Pinterest for their brands and social media communities and which one's can afford to hold off?
We explore the demographics of Pinterest and the power of the women Super Users.
How to integrate Pinterest into your other social media offerings
Case studies of businesses who have been successful with Pinterest and somewho are not!
WORKBOOK to guide you in establishing and managing your presence on Pinterest.
Take a short spell to learn the basics of Foursquare and some great new tips from Laurel Papworth! Find out more about Laurel Papworth on her website.
Sydney-based Social Media trainer and workshop facilitator, Laurel Papworth, manages small, large and massive online communities - she was named "Head of Industry, Social Media" by Marketing Magazine and in the Top 50 Social Media Influencers globally by Forbes Magazine, as well as in the Power150 Media bloggers by AdAge USA. Laurel's communities have included Westpac RubyConnection, Channel Ten Facebook pages and forums for Junior Masterchef, Australian Idol etc. Laurel has been lecturing on social media at the University of Sydney since 2005 and has 7,000 online students across multiple education platforms. She has also been managing virtual communities since 1989 and teaching inhouse workshops and classes since 2005. Twitter: @SilkCharm Google Plus: +LaurelPapworth
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