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Must Try Cost Efficient Digital Channels Besides Google and Facebook

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Google and Facebook are the most popular digital marketing channels. It's impossible to think there are other options, or is it?

About this Event

There’s no doubt, Google and Facebook are the most popular digital marketing channels. Together they account for 70% of the digital ad market. But the problem is, as more and more businesses leverage these platforms, there’s an increase in competition resulting in a higher cost per digital ad.

Not to worry, there are plenty of other ad networks out there. With sophisticated targeting options and custom digital ad formats. In this session, we’ll discuss a few alternative digital ad networks that'll help you reach customers online and achieve cost efficiency.

Takeaway:

  • New channel growth and incremental customer reach
  • Reach customers in across digital landscape and every touchpoint
  • Improve your digital campaign planning and performance

Meet the speaker:

Suryabala Shenbagamurthy (aka Surya) is a digital marketing specialist with more than 6 years of global experience. She’s best known for her TEDx talk on social media's influence on human behavior. Her expertise includes search, social, and programmatic marketing. When she’s not researching marketing technology and data privacy, Surya is busy exploring bushwalks around Sydney.

Surya also co-founded Fivegrid, a digital marketing campaign automation platform for small business entrepreneurs. Her accomplishments include B&T 30Under30 award finalist and winning Verizon Media leadership power pitch off.

About the organizer:

Fivegrid is a SaaS product that automates end-to-end digital marketing campaign activation and management across multiple channels. It's simple and accessible. Visit our website to learn more.

For marketing tips, webinars, and Fivegrid product updates, check out our blog!

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