MISSION: IMPOSSIBLE - TRANSITION PROTOCOL

FIAL in partnership with the Design Innovation Research Centre welcome you to attend the Mission: Impossible program, specifically designed to introduce those in the Food & Agribusiness sector with tools to review your current offers and operations and focus on what your organisation requires for future growth.

Who should attend?

This program is designed for those that lead change within their business or organisation and is ideal if you are;

• Managing Directors, C-level executives or General Managers, business development, innovation and R&D managers.

Benefits of Attending

• Have first-hand experience of applying design-led innovation, and the value of taking a customer-centric strategic approach;
• Gain insights into how your business can differentiate itself in the market;
• You will be given new innovation insights and tools that can be implemented in your business immediately;
• Be introduced directly to experts or networks that can address immediate organisational needs; and
• Potentially be invited to participate in an ‘opportunity workshop’, where FIAL will introduce and facilate engagement with experts and new ideas.

Program Concept

Whilst Australian businesses are very good at solving day to day problems, they often struggle to increase profitability, build brand value and grow sustainability in a new global marketplace.

The Mission: Impossible program is a new program and was created for two reasons:

1. To introduce the practice of design-led innovation to food and agribusinesses as a tool to develop business operations to attract new and future customers;
2. To facilitate collaboration between businesses and experts (including reseaarchers) within the Australian Agri-food sector, with the single focus of supporting innovation for higher value products and services.

The most successful businesses in the world have strong links to research organisations and collaboration within their supply chains. These businesses also actively review their customers’ needs, identify new customers and continually provide new and different offers to target customer groups. In Australia, innovative active businesses are twice as productive and have 40% greater profitability than non-innovation active businesses (ABS, 2016).