Millennials Marketing Conference 2016
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Millennials Marketing Conference 2016

Millennials Marketing Conference 2016

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The University of New South Wales


Sydney, NSW 2052


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Australia's Only Conference Dedicated to Understanding Millennials As Consumers.

The Millennials Marketing Conference is bringing together the savviest leaders & game changing brands and businesses that are redefining millennial marketing.  We're uncovering the latest technologies, trends & insights to enhance your customer's experience, generate you more revenue & future proof your business today.

A two-day conference exploring:

1. Getting to know Millennials.

2. Discover why the Millennial audience is vital and how to reach & engage with them both online & offline.

3. Tools, Strategies and Best Practice.


Facebook - Paul Nohan, Client Partnerships

Instagram - Paul Nohan, Client Partnerships

Twitter - Grant Baxer, Head of Brand Strategy

Twitter - Chris Ledin, Partnership Manager

Microsoft - Emma Tomlin, Business Development Manager

Junkee Media - Neil Ackland, CEO

Junkee Media - Tim Duggan, Publisher / Co-Founder

Hello Social - Max Doyle, Managing Director

Outbrain - Ayal Steiner, Managing Director APAC

VAMP - Aaron Brooks, Visual Amplifiers

Campus Group - Todd Rogerson, Head of Business Development

Plus more including Vice, HubspotDigitas LBi and UNSW

Knowing The Market

Millennials are the fastest creators and even faster adopters - they're changing the world we live in every day. Australian millennials makes up 5.7 million of our population and have a combined disposable income of $530 million per year. They're the biggest spending generation in history, yet brands and businesses are missing out because of ineffective marketing strategies. You may know your audience, but do you have the practices in place to anicipate their next purchasing decision?

Who should attend?

Marketing Directors

Marketing Managers

Brand Managers

Campaign & Account Managers

CEO's & Business Owners

Marketing Agencies

Media Planners & Buyers

Digital Marketeers

Social Media Experts

Event Overview

  • Defining Millennials  –Why they’re different from the millennials you thought you knew two years go.

  • 2016 Trends and Implications – What have we learned this year and what does this mean for next year?

  • Spending Habits – Understanding the latest trends in Millennials and spending/saving. How have spending patterns changed?

  • Latest Technologies and Device Adoption – What’s can we expect to see in 2017 and beyond? Will virtual reality live up to the hype?

  • Media Consumption – A thorough look into the variety of content young people are consuming along with the channels utilised for discovery and consumption.   

  • Social Conscious and Today's Youth – How can charities work together with Millennials for disruption, innovation and tackle big issues through collaboration?

  • Mobile and Second Screen Trends – A look into the unstoppable rise of mobile computing and the increasingly powerful tablets’ market. 

  • Relationships – A discussion into how technology and constant connectivity are affecting relationships between friends, family, partners and one another.  

  • Finding & Engaging Influencers – Do they really work? What types of campaigns have worked well in the past with influencers? Along with information of how to find the right candidate!

  • Big Ideas – Exploring the campaigns that have worked in 2016 along with best in class activations. 

  • The Connected Generation – PANEL DEBATE 

  • Stopping The Thumb – Tactics to stop the scroll and engage with your audience

  • Millennial Travel Trends – Understanding the marketing challenges facing Australia’s Youth tourism sector.

Visit our website for more information and the most up to date news for this 'must attend' event.

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The University of New South Wales


Sydney, NSW 2052


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