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Media Skills Weekend - Learn how to work with and handle the media!
Sat., 18/02/2017, 10:00 am – Sun., 19/02/2017, 4:00 pm AEDT
Join award winning PR and Marketing Go To Girl Linda Reed-Enever and Veteran Journalist and Media Trainer Mike Bennett in Central Victoria for a Media Skills weekend full of tips and know-how on sharing your story with the media.
Mike and Linda are a unique team, bringing together the power of a publicist and an experienced journalist to help you tell your story.
On Day One: Linda and Mike will help you understand how to work with the Media. They will cover: What is the Media? How it can work for you and how you can work with the media. Linda will lead you through creating a release and interview profile, and where to find media contacts.
On Day Two; Mike and Linda will help you share your story with hands-on interview training. Mike will coach you through a series of interviews, including a full-scale Press Conference so you can handle the Media.
You will leave the weekend with the makings of your first release and interview profile, as well as an individual video of YOUR own interviews for use on your website and social media!
Your ticket includes morning tea and lunch on both days, plus a workbook, and an information-packed USB full of templates, samples and planners that are yours to keep, personalise and use within your business.
Workshop numbers are limited:
All attendees will receive personal treatment and get first-hand ideas from Linda and Mike during the weekend.
In addition to this information-packed weekend, each attendee can book a 30-minute personal follow-up call with Linda after the weekend. Doing so will give you further one-to-one time where you can discuss your plan and profiles further.
Meet Your Presenters:
Founder and director of Media Answers Australia, Mike Bennett has extensive experience in radio broadcasting, television news and interviewing.
He has presented everything from Drivetime to the weekend breakfast slot and still views radio as one of the best forms of media communication today.
His television work has included filming many of the major UK National and local news stories, producing and presenting sports programmes on terrestrial and satellite television, and interviewing everyone from politicians to sports personalities and celebrities.
Mike has a true understanding of the importance and value of a quick and accurate media response. All of this experience has proved essential in helping companies develop their media crisis management plans.
Publicist and Marketing Consultant Linda Reed-Enever lives and breathes publicity.
She works with businesses and corporations to ensure their marketing and PR message is heard in an increasingly noisy media world. Linda is the Principal Director at ThoughtSpot PR, the Founder of Media Connections and the Creator of Business Business Business.
She is renowned for her ability to devise unique strategies, opportunities and networking tools for business to tell their story across traditional and new media.
Her expertise extends from creating publicity opportunities and media releases to branding, marketing and social media networking.
Linda’s innate ability to network and think on her feet has positioned her as a dynamic leader in the communications and marketing arena, and has seen her branded as the PR and marketing ‘go-to’ girl.
With over 15 years in the PR and Marketing arenas, Linda’s passion is to help business discover and tell its own unique story.
Who will benefit from this highly interactive and valuable workshop?
Small to medium business owners, senior managers, partners within a business, sole traders, project managers, communications officers, and anyone looking to gain confidence in promoting themselves and their business through traditional broadcast and digital media channels.
The workshop has been designed to be hands-on and deliver an understanding of how to work with the media as well as making the most of the opportunities that come your way.
Seats are limited so make sure you secure yours today.
Have a question about the weekend?; Or would you like to arrange a payment plan for your ticket? - email us firstname.lastname@example.org